
CLAB 2025 Recap: Key Insights and Highlights from Puf CEO John Shute
This year’s CannabisLAB Conference at The Diplomat in Hollywood, Florida was something special. I had the honor of representing PufCreativ as a panelist among a…

This year’s CannabisLAB Conference at The Diplomat in Hollywood, Florida was something special. I had the honor of representing PufCreativ as a panelist among a…

After more than a year of collaborating on big projects together, we’re proud to officially announce our partnership with Edge, a platform that’s changing the…

The cannabis brands that win long-term are the ones turning their regulars into ride-or-dies. Still, not all loyalty programs are created equal. Too many dispensaries…

The word authentic gets tossed around like a buzzword in cannabis branding. But what does it really mean to be authentic when you’re running a…

In an industry built on culture, legacy, and trust, a cool logo isn’t enough. Cannabinoids change how people feel, so the brand that delivers them…

At PufCreativ, we’ve always believed that celebration and impact can go hand in hand. That’s the spirit behind our Party. Play. Purify. event series. It’s…

In cannabis, creativity alone isn’t enough. You need visibility, credibility, and the right connections to grow. That’s why PufCreativ is teaming up with Leafwire, the…

Over the last decade, the French cannabis market has evolved cautiously, sometimes frustratingly so, while other parts of Europe have moved at varying speeds toward…

This is a guest blog written by Amna Shamim. Amna Shamim is a content and marketing strategist, a writer/editor with 20 years of experience, an…

We’re beyond grateful to be nominated for Agency of the Year at the 2025 EMJAYs, and even more humbled by the fact that this would…